Understanding Future Homebuyers

Younger generations have begun to reach homebuying age. And while many of them want to be homeowners, they face unique challenges and obstacles along the way. By gaining a deeper understanding of these future homebuyers, we can help them reach their goal.

The Real Reason Millennials Aren’t Buying Homes? They’re Too Expensive.

The estimated student debt owed by Americans has reached $1.5 Trillion. This has affected many of the financial choices Millennials have made, including housing.

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Homeowner Mobility and Impediments to Moving

The Great Recession saw a sharp decline in mobility, a crucial dimension of the single-family housing market.

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Shopping Around for a Mortgage Pays Off for Consumers

More than one-third of 2018 homebuyers said they did not shop around for a mortgage. By not shopping around to give themselves leverage when negotiating their mortgage, some homebuyers are leaving money on the table.

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